STOP WHISPERING. START ROARING.

strategic Brand Identities for loop

We create bold, scalable visual systems. As a strategy-led branding agency based in Rotterdam, we help ambitious founders worldwide connect with the right audience, build trust and grow with confidence. No standalone logos, just foundations built to scale.

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SEE OUR WORK

âœĻ BASED IN ROTTERDAM

âœĻ WORKING WORLDWIDE

âœĻ STRATEGY-LED BRANDING agency

âœĻ FOR STARTUPS & GROWING BUSINESSES

âœĻ BASED IN ROTTERDAM âœĻ WORKING WORLDWIDE âœĻ STRATEGY-LED BRANDING agency âœĻ FOR STARTUPS & GROWING BUSINESSES

brands built to roar!

Recent Brand Identity Projects

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Brew Lab coffee and croissants
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View work

A BRANDING SYSTEM BUILT TO SCALE

Strategic Branding Services For Growing Businesses

Brand Strategy

The blueprint of your brand

Pure direction and positioning. Best for founders who need to know who they are before spending budget on design.

brand identity

The essential visual system

No standalone logos. You get a complete, scalable brand identity so you can launch with confidence.

Graphic design

Add-Ons & Retainer

For when you're ready to grow. Custom touchpoints like packaging, pitch decks, social media design, marketing & print materials and ongoing design support.

EXPLORE BRANDING PACKAGES

Why we always start with strategy

Clear alignment

Strategy helps to figure out who you truly are and who you want to reach. It takes away the guesswork, so every single design choice feels intentional and makes sense for your goals.

Instant trust

People buy from brands they trust. By showing up consistently and professionally, that your audience can’t help but choose you.

Room to grow

A great brand identity gives your business a sense of direction. It creates a solid base, leaving you free to focus on what you do best: growing your business.

Read more about our approach →

  • A black, square outdoor sign for Brew Lab coffee shop with the text "Brew Lab" and the tagline "Where Coffee Meets Chemistry" mounted on a concrete building exterior.
  • Three cups of ice cream stacked on top of each other, labeled as Rich & Creamy, with flavors Pacific Paradise, California Dreamin, and Sunset Bliss.
  • Image of a tag for Pottery's Touch Studio, indicating they make handmade ceramic creations. The tag has a logo with a pottery piece and text that reads 'Pottery's Touch Studio' and 'hand made ceramic creations.'
  • Two smartphones displaying promotional images for 'form fit,' a pilates studio. The left phone shows a woman doing yoga with the text 'Get 10% first class!' and a 'Sign up' button. The right phone shows women doing outdoor Pilates exercises with the text 'Join our outdoor classes' and the studio's website URL.

A Clear Process From Strategy to Launch

1

Discovery

We dive deep into your vision, goals, and market opportunities during an intensive kick-off session.

2

Strategy

We define your unique positioning framework. This is the foundation before any designing begins.

3

Design

We translate the strategy into a bold, custom visual identity.

4

delivery

You receive a complete brand system and style guide.

Founder of studio rugha

The Face Behind The Designs

HI, I'M MAREË

I am the founder of Studio Rugha, a Rotterdam-based brand identity design agency working with ambitious startups and growing businesses worldwide.

I don't believe in quick fixes or generic templates. Your business has its own unique story and your visuals should reflect that. I help you move past the phase of inconsistent, DIY design and guide you toward a brand identity that looks as professional as the service you actually deliver.

Together, we create a strategic foundation you can proudly use across every single touchpoint.

Learn more about my approach â†’

  • I had a bunch of ideas and a few random screenshots. MareÃĢ really took the time to listen and helped me figure out what I needed.

    Leila, Business Coach

  • Working with MareÃĢ was fun. She really brought my ideas to life in a way I couldn’t have done myself. She’s honest and definitely tells you what works and what doesn’t. The branding turned out even better than I imagined. I’d definitely work with her again.

    Amina, Hairdresser

FAQs

Answers to the questions most clients ask before getting started.

  • No, I don't offer standalone logos. Every project at Studio Rugha starts with strategy and finishes with a complete visual system. This ensures your branding is built to scale across every single touchpoint.

  • My custom branding packages start at â‚Ŧ500. Every business has different goals, so we use a modular approach. You get the essential foundation, and from there we build a custom proposal for what you actually need.

  • I typically book projects 2 to 4 weeks in advance. If you have a specific launch date or timeline in mind, let me know as early as possible and I’ll always do my best to see what's possible.

  • Absolutely! I love working with passionate entrepreneurs and small businesses that are just getting started or ready to level up. My approach as a brand identity designer is specifically tailored to build a foundation that grows seamlessly with you.

  • Yes, definitely. Once we've built your core brand foundation, I partner with select past clients on a monthly retainer or project basis for ongoing graphic design.

  • Totally! While I am a brand designer based in Rotterdam, the Netherlands, Studio Rugha works with clients worldwide. As long as we both have a solid WiFi connection, different time zones won’t get in the way of building a great brand.

  • Yes, I want to make the investment manageable for growing brands. For most projects, payments are comfortably split into 2 or 3 installments spread across the timeline. We’ll map out a plan that works for you before we begin.

  • Occasionally, depending on my current studio calendar and the exact scope of work. A rush fee does apply for tight timelines. If you’re on a strict deadline, mention it in your inquiry and I’ll honestly tell you what's possible.

Still have questions?

Contact us

Stop blending in. Let's build a strategic brand identity that sets you apart.

make your brand roar!

Book a Discovery Call